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R3 ANALYSIS

  New Business League | Agency Reports | Olympic Reports | R3 Points of View | Marketing ROI
R3 has ongoing alliances with the leading business and marketing magazines to provide content on Agency Rankings, New Business Performance, and other ongoing issues affecting agency compensation.
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  Coke makes big gains in China, study says  
  By Sports Business Journal  
  3 Nov 2008  
 
  Post Games - What got China Engaged  
  By R3  
  November 2008  
  Was Li Ning the Ultimate Ambush?  
  By Ad Age  
  10 Aug 2008  
  Some Sponsors Strike Gold  
  By China Daily, The Olympian  
  July 18 2008  
  Coke and Yili Leading Olympic Marketing War  
  By Marketing  
  July 11 2008  
  Winners and Losers of Olympic Dream  
  By R3  
  June 2008  
  China's Li Ning Toe-to-Toe Against Nike and Adidas  
  By BusinessWeek  
  May 2008  
  Latest results of R3 - CSM Olympic Benchmarking research  
  By R3  
  April 2008  
  Chinese to boycott French Brands  
  By Ad Age  
  April 2008  
  Ambush in Beijing  
  By BusinessWeek  
  13 March 2008  
  LED BY COKE, CREAM RISES TO TOP BEFORE OLYMPICS  
  By Forbes  
  January 2008  
  New Olympic Products Abound As Marketers Mets Closer To - Olympic Reports  
     
  September 2007  
  Ambush Marketing a Rising Issue for Olympics - Olympic Reports  
     
  September 2007  
  COCA-COLA CHINA’S APPROACH LEADS THE WORLD  
     
  September 2007  
  R3 CSM Research Wave 4 Release  
     
  August 2007  
  Ambush Marketing Could Hit New High at Beijing Olympics  
  By Ad Age  
  23 July 2007  
  Beijing battles ambush marketers ahead of Olympics  
  By Ad Age China  
  20 June 2007  
  Yili Takes Lead In Olympics Race  
  By Media  
  January 2007  
  Yili, Coca-Cola, adidas Leading The Race To Beijing  
  by R3  
  January 2007