PITCH R3PORT
Aug, 2017

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Amazon, Auto in Review

This month, retail giant Amazon put their global media account in review, while Swiss luxury company Richemont awarded their global media business to Mediacom. There are several automotive accounts in review, including Citroën's global creative account and Next EV Auto's R3-led social media review in China. 


For these and other wins, see below:

US$1000m
  Media
  Global

Consultant

None

Incumbent

Initiative

MEC

Participating Agencies

Undisclosed

In Review

US$400m
  Creative
  Media
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Grey and Mediacom

WINNER  

US$400m
  Media
  Global

Consultant

None

Incumbent

Blue 449

Participating Agencies

MediaCom

WINNER  

Publicis Media

Interpublic

Havas

Dentsu Aegis

US$200m
  Creative
  Global

Consultant

None

Incumbent

Les Gaulois

Participating Agencies

Undisclosed

BETC

WINNER  

US$100m
  Creative
  Media
  Global

Consultant

None

Incumbent

Hill Holliday

Dentsu

Mindshare

Participating Agencies

Undisclosed

Heat

WINNER  

m/SIX

WINNER  

Wunderman

WINNER  

US$50m
  Media
  South East Asia

Consultant

None

Incumbent

Mindshare

Participating Agencies

Undisclosed

MEC

WINNER  

US$50m
  Media
  China

Consultant

Incumbent

Mindshare

Participating Agencies

Undisclosed

In Review

US$50m
  Creative
  Asia

Consultant

Incumbent

Multiple

Participating Agencies

Undisclosed

McCann Worldgroup

WINNER  

US$50m
  Creative
  China

Consultant

Incumbent

New Company

Participating Agencies

Undisclosed

In Review

US$30m
  Social
  South East Asia

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

We Are Social Singapore

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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