PITCH R3PORT
Nov, 2016

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
Share
China’s Mobile Leaders Decide

This month, Chinese mobile giant Huawei wrapped up their European review with the appointment of Doner London to handle the creative, digital, BTL and social efforts to boost sales of their P9 smartphone. Meanwhile, Vivo, another mobile player in China, and Singapore's telco Singtel are searching for a new creative and digital partners in R3 led reviews. Elsewhere, General Mills' US creative business was awarded to 72andSunny and Redscout, while McCann and Initiative will take over the US creative and media accounts for Godiva


See the details and other wins below.

US$700m
  Creative
  US

Consultant

None

Incumbent

72andSunny

McCann

Saatchi & Saatchi

Participating Agencies

Deutsch

Mother

72andSunny

WINNER  

McCann

Saatchi & Saatchi

Redscout

WINNER  

US$500m
  Creative
  Digital
  BTL
  Social
  Europe

Consultant

None

Incumbent

Havas London

Isobar

Participating Agencies

Undisclosed

Doner London

WINNER  

US$300m
  Media
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

MEC

WINNER  

Carat

WINNER  

Essence

WINNER  

Pervorm

WINNER  

US$100m
  Digital
  Europe

Consultant

None

Incumbent

Jaywing

We Are Social

AMV BBDO

Participating Agencies

Undisclosed

In Review

US$60m
  Creative
  Digital
  Singapore

Consultant

Incumbent

Ogilvy & Mather

Participating Agencies

Undisclosed

In Review

US$50m
  Creative
  Media
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

McCann

WINNER  

Initiative

WINNER  

US$50m
  Creative
  US

Consultant

None

Incumbent

Anomaly

Participating Agencies

Undisclosed

W+K

WINNER  

US$50m
  Creative
  Global

Consultant

Incumbent

BBH London

Participating Agencies

Undisclosed

In Review

US$50m
  Creative
  China

Consultant

Incumbent

None

Participating Agencies

Undisclosed

In Review

US$40m
  Media
  New Zealand | Australia

Consultant

Incumbent

OMD

PHD

Participating Agencies

Undisclosed

In Review

US$30m
  Media
  South East Asia

Consultant

None

Incumbent

Zenith

Participating Agencies

Undisclosed

In Review

US$10m
  Social
  China

Consultant

Incumbent

W+K

Participating Agencies

Undisclosed

In Review

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
For more information
  http://www.rthree.com    
Copyright © 2019 rthree.com