PITCH R3PORT
Apr, 2016

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Auto Leaders Seek New Agencies

In this month’s Pitch Report, Jeep, Alfa Romeo, Infiniti and Nissan are all seeking new agency partners in different parts of the world, as the automotive sector continues to prove one of the most demanding and challenging.


In other news, Pfizer appointed Omnicom Media Group in Korea after an R3-led review.


See all the pitches this month below.

US$400m
  Creative
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Anomaly

WINNER  

US$280m
  Creative
  US

Consultant

None

Incumbent

FCB

DDB

Translation

Cheil

Participating Agencies

Undisclosed

DDB Chicago

WINNER  

US$100m
  Digital
  China

Consultant

None

Incumbent

Mindshare

Participating Agencies

Undisclosed

Mindshare

WINNER  

VML

WINNER  

US$50m
  Creative
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Solve

WINNER  

US$40m
  Digital
  PR
  China

Consultant

Incumbent

WPP agencies

Participating Agencies

Undisclosed

In Review

US$40m
  Media
  Middle East

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

OMD

WINNER  

US$30m
  Media
  APAC

Consultant

Incumbent

Undisclosed

Participating Agencies

Undisclosed

In Review

US$20m
  Media
  Korea

Consultant

Incumbent

Cheil

Participating Agencies

Starcom

OMG

WINNER  

Maxus

US$20m
  Creative
  US

Consultant

None

Incumbent

FCB

DDB

Translation

Cheil

Participating Agencies

Undisclosed

DDB Chicago

WINNER  

US$20m
  PR
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Lewis

WINNER  

US$20m
  Media
  Global

Consultant

None

Incumbent

IPG

Participating Agencies

Havas Media

Starcom

Mindshare

Zenith

IPG

US$20m
  Media
  Creative
  Digital
  Global

Consultant

None

Incumbent

None

Participating Agencies

Undisclosed

BBH

WINNER  

Zenith

WINNER  

DigitasLBi

WINNER  

US$20m
  Media
  Middle East

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

OMD

WINNER  

US$10m
  Digital
  Singapore | Malaysia

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Goodstuph

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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