One year on from the so-called “Mediapalooza”, there’s still almost half of the marketers in this month’s report on the lookout for new Media Agency partners.
Diageo launched a global review of its media, as did Rupert Murdoch’s 21st Century Fox. From Asia, Standard Chartered Bank launched a global review - and Malaysia Airlines appointed GroupM to support the troubled airline.
For details and others, see below.
Figliulo & Partners
Rally Worldwide (IPG)
10 Undisclosed Agencies
Saatchi & Saatchi
M&C Saatchi PR
New AOR Assignment
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