PITCH R3PORT
Apr, 2017

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Digital Leading More Reviews

This month saw an increase in Digital reviews with Guinness appointing R/GA globally out of London, Miele reviewing Digital for the US and FAW-Audi-VW calling an R3 led review of Digital in China.  


For these and more reviews, see below:

US$1,500m
  Media
  Global

Consultant

None

Incumbent

MediaCom

Starcom

Others

Participating Agencies

All major six holding groups

US$600m
  Media
  Global

Consultant

None

Incumbent

Havas Media

OMD

Participating Agencies

Undisclosed

In Review

US$300m
  Digital
  China

Consultant

Incumbent

Tensyn

Multiple Agencies

Participating Agencies

Undisclosed

In Review

US$200m
  Media
  China

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

PHD

WINNER  

US$150m
  Creative
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Deutsch

WINNER  

Joan Creative

WINNER  

US$100m
  Media
  Global

Consultant

None

Incumbent

Essence

Participating Agencies

Undisclosed

PHD

WINNER  

US$50m
  Creative
  Europe

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

VCCP

WINNER  

US$50m
  Digital
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

R/GA

WINNER  

US$50m
  Creative
  China

Consultant

Incumbent

Undisclosed

Participating Agencies

Harrison

WINNER  

Publicis Betterway

Cheil

US$40m
  Media
  New Zealand | Australia

Consultant

Incumbent

OMD

Participating Agencies

OMD

PHD

Dentsu Aegis Network

WINNER  

US$20m
  PR
  APAC

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Golin

WINNER  

US$20m
  Creative
  APAC

Consultant

Incumbent

Ogilvy

Participating Agencies

Undisclosed

In Review

US$20m
  Creative
  Digital
  Social
  BTL
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Barker

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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