PITCH R3PORT
Mar, 2018

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Hotel and Auto Leaders in Review

In this month's Pitch R3port, Hyatt Hotels kicked off a creative review as they part ways with their AOR, MullenLowe. Several auto leaders are also reviewing their creative business. BMW's pitch is underway in China, while Skoda is looking for global integrated solution for their digital, social, creative and CRM accounts. Shell is also holding global creative and media pitches in an R3-led review. 


See below for a full list of accounts in review.

US$800m
  Creative
  US

Consultant

None

Incumbent

Publicis

Participating Agencies

Undisclosed

In Review

US$500m
  Creative
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

In Review

US$400m
  Creative
  China

Consultant

Incumbent

Interone

Participating Agencies

Undisclosed

In Review

US$200m
  Creative
  Social
  Digital (Hispanic)
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

The Community

WINNER  

US$200m
  Creative
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

McCann Paris

WINNER  

US$200m
  Creative
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

R/GA

WINNER  

US$200m
  Creative
  Media
  Global

Consultant

Incumbent

J. Walter Thompson

Mediacom

Participating Agencies

Undisclosed

In Review

US$100m
  Creative
  Digital
  Social
  CRM
  Global

Consultant

None

Incumbent

Fallon

Participating Agencies

Undisclosed

In Review

US$100m
  Creative
  China

Consultant

Incumbent

Ogilvy

Participating Agencies

Undisclosed

In Review

US$50m
  Media
  Europe

Consultant

None

Incumbent

UM

Participating Agencies

Undisclosed

m/Six

WINNER  

US$20m
  Media
  US

Consultant

None

Incumbent

Horizon Media

Participating Agencies

Undisclosed

Spark Foundry

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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