PITCH R3PORT
May, 2017

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Tech Leaders Make Moves

In this month’s Pitch Report, Cisco moves its business from long standing partner Goodby Silverstein to Ogilvy, following a creative review.


Also this month, global consulting and BPO firm, Accenture, moved its media business from MEC to UM. Accenture was also the subject of an indepth AdAge report this month as they expand their agency services globally.


For these and other results, see below:

US$500m
  Media
  US | Canada

Consultant

Incumbent

OMD

Participating Agencies

Undisclosed

Starcom

WINNER  

US$150m
  Creative
  Global

Consultant

None

Incumbent

Goodby, Silverstein & Partners

Participating Agencies

Undisclosed

Ogilvy

WINNER  

US$100m
  Media
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

UM

WINNER  

US$100m
  Media
  Global

Consultant

None

Incumbent

MEC

Participating Agencies

Undisclosed

UM

WINNER  

US$50m
  Creative
  US

Consultant

None

Incumbent

Saatchi & Saatchi

Participating Agencies

Undisclosed

Nomades

WINNER  

US$50m
  Creative
  Europe

Consultant

None

Incumbent

Wieden & Kennedy

Participating Agencies

Undisclosed

In Review

US$50m
  Media
  EMEA

Consultant

None

Incumbent

Maxus

Participating Agencies

OMD

the7stars

Havas Media

WINNER  

US$20m
  Event
  Singapore

Consultant

Incumbent

Kingsmen

Participating Agencies

Undisclosed

Pico

WINNER  

US$20m
  Social
  China

Consultant

Incumbent

Front Network

Participating Agencies

Undisclosed

In Review

US$20m
  Digital
  CRM
  Indonesia

Consultant

Incumbent

RED Communication

Iris

Participating Agencies

Undisclosed

RED Communication

WINNER  

Iris

WINNER  

US$15m
  Creative
  US

Consultant

None

Incumbent

Erwin Penland

Participating Agencies

Undisclosed

The VIA Agency

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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