PITCH R3PORT
Jul, 2018

Welcome to the latest Pitch R3port, where we examine which marketers are undergoing a global or local agency review.
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Sports Giants Review Media Rosters

Several sports brands area reviewing their media agency models, including adidas, who recently ended their 20-year long relationship with Carat and awarded their global media business to Mediacom. Converse also just wrapped their global media review - with Initiative winning the account - and New Balance appointed Mediahub as their US media agency. There are also a slew of creative accounts under review, including H&R BlockDanone, UnionPay and R3-led Cathay Pacific


For a full list of pitches underway, see below. 

US$300m
  Media
  Global

Consultant

None

Incumbent

Carat

Starcom

Participating Agencies

Undisclosed

MediaCom

WINNER  

US$200m
  Creative
  US

Consultant

None

Incumbent

Fallon

Participating Agencies

Undisclosed

Deutsch

WINNER  

US$100m
  Media
  Global

Consultant

None

Incumbent

PHD

Participating Agencies

Undisclosed

Initiative

WINNER  

US$100m
  Media
  US

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

Mediahub

WINNER  

US$100m
  Digital
  US

Consultant

None

Incumbent

Tracey Locke

Participating Agencies

Undisclosed

Big Spaceship

WINNER  

US$100m
  Creative
  Media
  Social
  Global

Consultant

Incumbent

McCann Worldgroup

Participating Agencies

Undisclosed

In Review

US$54m
  Media
  US

Consultant

None

Incumbent

Spark Foundry

Participating Agencies

Spark Foundry

Wavemaker

Mediacom

WINNER  

360i

US$50m
  Creative
  Digital
  Media
  ASEAN

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

MullenLowe

WINNER  

US$50m
  Media
  Singapore

Consultant

Incumbent

Havas Media

Participating Agencies

Undisclosed

OMG

WINNER  

US$50m
  Creative
  SEA

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

72andSunny

WINNER  

US$50m
  Creative
  Global

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

JWT

WINNER  

US$20m
  PR
  China | HK

Consultant

None

Incumbent

Undisclosed

Participating Agencies

Undisclosed

WE Red Bridge

WINNER  

R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
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