This month, tech giant Samsung is down to final global presentations from their incumbent agencies and a select group of competitors. Led by R3, this is the first complete review of its kind since 2004. Samsung Electronic's revenue in that time has grown from $22b to $220b.

Else where, luxury auto Infiniti has shortlisted incumbent TBWA and seven othersfor
the creative round in the year's longest review.
 
 
 
PARTICIPATING AGENCIES Undisclosed
 
PARTICIPATING AGENCIES Undisclosed
 
PARTICIPATING AGENCIES  
FCB
BBH
CP+B
M&C Saatchi
Havas and Arnold
Publicis
Goodby
Silverstein & Partners
TBWA
 
PARTICIPATING AGENCIES Undisclosed
Sid Lee
Johannes Leonardo
 
PARTICIPATING AGENCIES  
Initiative  
Mindshare
OMD  
 
PARTICIPATING AGENCIES Undisclosed
Droga5
 
PARTICIPATING AGENCIES Undisclosed
 
 
PARTICIPATING AGENCIES  
Grey
Saatchi & Saatchi
mcgarrybowen
Anomaly
 
PARTICIPATING AGENCIES Undisclosed
Kingway  
Across China  
Auditoire  
DMG  
 
PARTICIPATING AGENCIES Undisclosed
Mekanism
 
 
R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
Through our regular "AgencyScope" research ,now covering more than 1,000 marketers in China, India and other markets, we are learning about true client preferences for the best local agencies in each market and helping agency holding groups form strategic partnerships with the best local agencies.
For more information: www.rthree.com or write to talia@rthree.com
 
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