An active month for FMCG business, with Mars aligning all global media planning to MediaCom, and Ferrero, Kimberly Clark and Bayer all in review for different parts of their businesses.

For these details and more, see below:
 
 
 
CONSULTANT None
INCUMBENT Various Agencies
PARTICIPATING AGENCIES  
Starcom & MediaCom  
MediaCom
 
CONSULTANT None
INCUMBENT Lowe & Partners
PARTICIPATING AGENCIES Undisclosed
Publicis Worldwide
 
CONSULTANT None
INCUMBENT Havas
Publicis Kaplan Thaler
PARTICIPATING AGENCIES Undisclosed
JWT & BBDO
 
CONSULTANT None
INCUMBENT BBH
PARTICIPATING AGENCIES  
Ogilvy  
Wieden+Kennedy  
BBDO  
BBH  
Anomaly
 
CONSULTANT None
INCUMBENT Mother
PARTICIPATING AGENCIES Undisclosed
In review  
 
CONSULTANT R3
INCUMBENT Multiple
PARTICIPATING AGENCIES  
WPP  
IPG  
OMC  
PG  
DAN  
 
CONSULTANT None
INCUMBENT Undisclosed
PARTICIPATING AGENCIES Undisclosed
Publicis 133 LUX Singapore
 
CONSULTANT R3
INCUMBENT MEC
PARTICIPATING AGENCIES Undisclosed
In review  
 
CONSULTANT R3
INCUMBENT TBWA
PARTICIPATING AGENCIES Undisclosed
Text 100 (APAC)
Atelier/Rosetta (Europe)
ISM (US)
 
CONSULTANT R3
INCUMBENT Multiple
PARTICIPATING AGENCIES  
OgilvyOne
Isobar  
Tribal  
 
 
R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers. 
Through our regular "AgencyScope" research, now covering more than 1,000 marketers in China, India and other markets, we are learning about true client preferences for the best local agencies in each market and helping agency holding groups form strategic partnerships with the best local agencies.
For more information: www.rthree.com or write to talia@r3ww.com.
 
 
 
www.rthree.com @R3WW
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