An active period of review as companies align their partners for 2014. This month Chinese owned Volvo moved from Havas' Arnold to appoint WPP's Grey London for worldwide duties. Meantime, within China itself, an R3-led review for BMW helped them identify the best possible social agencies for Weibo and WeChat activation, monitoring and analytics.

See all the reviews below
  Mengniu
PARTICIPATING AGENCIES Undisclosed
 
PARTICIPATING AGENCIES Undisclosed
Grey
 
PARTICIPATING AGENCIES Undisclosed
OMD
ZenithOptimedia (China)
 
PARTICIPATING AGENCIES  
Initiative
GroupM
OMD
Mediacom(Latam)
 
 
PARTICIPATING AGENCIES  
BBDO
Ogilvy
JWT  
BBH
 
 
PARTICIPATING AGENCIES Undisclosed
PHD
 
 
PARTICIPATING AGENCIES Undisclosed
Mekanism
Mistress
Venables Bell
 
PARTICIPATING AGENCIES  
JWT
Civilization
Y&R
Bravo
 
 
PARTICIPATING AGENCIES  
OMD
Mediacom
 
PARTICIPATING AGENCIES Undisclosed
 
 
 
R3 is a global marketing consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. Founded in 2002, we work with eight of the world's top twenty global marketers.
Through our regular "AgencyScope" research ,now covering more than 1,000 marketers in China, India and other markets, we are learning about true client preferences for the best local agencies in each market and helping agency holding groups form strategic partnerships with the best local agencies.
For more information: www.rthree.com or write to talia@rthree.com
 
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